The Scouts have always had a strong visual brand, whether it is –
The last logo represents the latest update from around 2001. Now the brand is being updated again. However, it’s not a huge change this time but more of a ‘tweak’! See the guide here.
However, from next year the SA are launching a Brand Centre which will contain all the stuff needed to promote a constant visual identity. This will be available to everyone form the Groups up to the national level.
I must admit, I’m looking forward to getting my hands on this stuff and having a play!
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