{"id":965,"date":"2009-10-06T23:35:47","date_gmt":"2009-10-06T22:35:47","guid":{"rendered":"http:\/\/blog.nawbus.co.uk\/?p=965"},"modified":"2009-10-06T23:35:47","modified_gmt":"2009-10-06T22:35:47","slug":"branding","status":"publish","type":"post","link":"https:\/\/blog.nawbus.co.uk\/?p=965","title":{"rendered":"Branding"},"content":{"rendered":"<div class='__iawmlf-post-loop-links' style='display:none;' data-iawmlf-post-links='[{&quot;id&quot;:323,&quot;href&quot;:&quot;http:\\\/\\\/www.scouts.org.uk\\\/documents\\\/brand\\\/Brand%20Guidelines.pdf&quot;,&quot;archived_href&quot;:&quot;&quot;,&quot;redirect_href&quot;:&quot;https:\\\/\\\/www.scouts.org.uk\\\/documents\\\/brand\\\/Brand%20Guidelines.pdf&quot;,&quot;checks&quot;:[],&quot;broken&quot;:false,&quot;last_checked&quot;:null,&quot;process&quot;:&quot;done&quot;},{&quot;id&quot;:247,&quot;href&quot;:&quot;http:\\\/\\\/www.scouts.org.uk\\\/brand&quot;,&quot;archived_href&quot;:&quot;&quot;,&quot;redirect_href&quot;:&quot;https:\\\/\\\/www.scouts.org.uk\\\/brand&quot;,&quot;checks&quot;:[],&quot;broken&quot;:false,&quot;last_checked&quot;:null,&quot;process&quot;:&quot;done&quot;}]'><\/div>\n<p>The Scouts have always had a strong visual brand, whether it is &#8211;<\/p>\n<p><a href=\"https:\/\/blog.nawbus.co.uk\/wp-content\/uploads\/2009\/10\/aboutt3.gif\"><img decoding=\"async\" style=\"border-bottom: 0px; border-left: 0px; display: inline; margin-left: 0px; border-top: 0px; margin-right: 0px; border-right: 0px\" title=\"aboutt3\" border=\"0\" alt=\"aboutt3\" src=\"https:\/\/blog.nawbus.co.uk\/wp-content\/uploads\/2009\/10\/aboutt3_thumb.gif\" width=\"118\" height=\"160\" \/><\/a> <a href=\"https:\/\/blog.nawbus.co.uk\/wp-content\/uploads\/2009\/10\/lahn5p.gif\"><img decoding=\"async\" style=\"border-bottom: 0px; border-left: 0px; display: inline; margin-left: 0px; border-top: 0px; margin-right: 0px; border-right: 0px\" title=\"lah-n5p\" border=\"0\" alt=\"lah-n5p\" src=\"https:\/\/blog.nawbus.co.uk\/wp-content\/uploads\/2009\/10\/lahn5p_thumb.gif\" width=\"115\" height=\"120\" \/><\/a> <a href=\"https:\/\/blog.nawbus.co.uk\/wp-content\/uploads\/2009\/10\/320x224purpleonwhite.gif\"><img decoding=\"async\" style=\"border-bottom: 0px; border-left: 0px; display: inline; margin-left: 0px; border-top: 0px; margin-right: 0px; border-right: 0px\" title=\"320x224-purple-on-white\" border=\"0\" alt=\"320x224-purple-on-white\" src=\"https:\/\/blog.nawbus.co.uk\/wp-content\/uploads\/2009\/10\/320x224purpleonwhite_thumb.gif\" width=\"203\" height=\"147\" \/><\/a> <\/p>\n<p align=\"justify\">The last logo represents the latest update from around 2001. Now the brand is being updated again. However, it\u2019s not a huge change this time but more of a \u2018tweak\u2019! <a href=\"http:\/\/www.scouts.org.uk\/documents\/brand\/Brand%20Guidelines.pdf\" target=\"_blank\">See the guide here.<\/a><\/p>\n<p align=\"justify\">However, from next year the SA are launching a <a href=\"http:\/\/www.scouts.org.uk\/brand\/\" target=\"_blank\">Brand Centre<\/a> which will contain all the stuff needed to promote a constant visual identity. This will be available to everyone form the Groups up to the national level. <\/p>\n<p align=\"justify\">I must admit, I\u2019m looking forward to getting my hands on this stuff and having a play!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Scouts have always had a strong visual brand, whether it is &#8211; The last logo represents the latest update from around 2001. Now the brand is being updated again. However, it\u2019s not a huge change this time but more of a \u2018tweak\u2019! See the guide here. However, from next year the SA are launching &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/blog.nawbus.co.uk\/?p=965\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Branding&#8221;<\/span><\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[4],"tags":[],"class_list":["post-965","post","type-post","status-publish","format-standard","hentry","category-scouts"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/saTxP-branding","jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/blog.nawbus.co.uk\/index.php?rest_route=\/wp\/v2\/posts\/965","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.nawbus.co.uk\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.nawbus.co.uk\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.nawbus.co.uk\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.nawbus.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=965"}],"version-history":[{"count":0,"href":"https:\/\/blog.nawbus.co.uk\/index.php?rest_route=\/wp\/v2\/posts\/965\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.nawbus.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=965"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.nawbus.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=965"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.nawbus.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=965"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}